NPEW 2018

Denise Lambertson is founder and Chief Connecter at LMS, a boutique entertainment marketing agency specializing in entertainment and marketing solutions for growth-stage and emerging brands. LMS got its humble start in 2009 with the goal of helping young brands better navigate partnership possibilities and celebrity integrations. Since then, Denise has grown the company to include influencer, ambassador and affiliate programming, as well as fast-growth social media services. Though a small company itself, LMS does big business. Clients have included industry game-changers like Thrive Market, Daily Harvest, Gilt Groupe, WTRMLN WTR, CORE Hydration and many more. Some of LMS’ marquee partnerships include Sofia Vergara & EBY, Beyoncé & WTRMLN WTR, and Jillian Michaels & Thrive Market. In 2017, LMS launched two new endeavors: Discover LMS, an influencer discovery community that gives brands access to micro influencers for social activations, content creation and product feedback, and LMS Ventures, an investment fund specializing in early stage, high-growth, consumer-facing products. Before founding LMS, Denise built her career in the entertainment world as Madonna’s (yes, that Madonna) right hand woman for six years, and later a consultant for major companies including Volkswagen and David Yurman. Though she’s played with the majors, Denise has always had a soft spot for the startup and growth-stage community and takes pride in the fact that LMS selectively represents the top industry-disrupting, innovative small brands. Currently, Denise resides in New York with her husband and business partner, Tim, and their bullmastiff, Big Ben.