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POOR HAND HYGIENE? GIVE’EM THE BIRD

Related exhibitorOLIKA

    Meet OLIKA: The Personal Care Company Disrupting the $2.9B+ Hand Sani Market

    Anaheim, Calif. – March 6, 2018 – OLIKA, a personal care company, is pleased to announce its attendance as first-time exhibitors at the 2018 Natural Products Expo West in Anaheim, Calif. OLIKA will showcase its first product, Birdie, an adorable bird-shaped 2-in-1 hand sanitizer containing a spray and dry wipes, was named “The World’s Most Beautiful Hand Sanitizer,” by Fast Company.

    Attendees of Expo West are invited to stop by the booth, meet Birdie and learn how OLIKA CEO + co-founder, Jessica Postiglione is disrupting the $2.9B hand sanitizer market with minimalist design, improved formulation and products with personality.

    “We recognized the opportunity to shake up a boring product category and reimagine the hand sanitizer market with something different,” says Postiglione. “In a sea of sameness, OLIKA's innovation carries across both product design and formulation as we follow in the footsteps of other notable CPG companies like Method Products. By comparison, OLIKA is doing to hand sanitizer, what EOS did to lip balm.”

    OLIKA will exhibit within the Hot Products Pavilion at booth N145 on level 2 in the North Hall:

    Thursday, March 8 | 12:00 p.m. - 6:00 p.m.
    Friday, March 9 | 9:00 a.m. - 6:00 p.m.
    Saturday, March 10 | 9:00 a.m. - 6:00 p.m.

    For more information on OLIKA please visit www.olikalife.com.


    ABOUT OLIKA
    OLIKA (pronounced "oo-lee-kah") means “differently” in Swedish, and exemplifies our approach –from the way we design our products to the way we engage with our customers, we do it differently. Founded in New York, OLIKA is an acknowledgment of our love and appreciation of smooth, clean lines and minimalistic simplicity of Scandinavian design.

    At OLIKA, we believe that products should not only fill a void; they should also bring you joy. Birdie is first of many products that will reinvent personal care and household staples.


    MEDIA CONTACT:
    Brittanie Clement
    britt@olikalife.com
    703-967-4771