NPEW 2018

Contact: Hilary Hancock
Rachel Kay Public Relations
858-334-3078
Hilary@rkpr.net

For Immediate Release

Sprouted Grain Trailblazer Expands Product Portfolio, Encourages Attendees to Sprout Their Wings at

Natural Products Expo West 2018

Cudahy, Wis. (March 5, 2018) – Angelic Bakehouse, crafter of delicious, uncompromised sprouted whole grain breads and baked goods, today announced the debut of its Sprouted 7 Whole Grain Veggie Wraps, launching at booth #5459 at Natural Products Expo West 2018. Available online and at select grocery retailers nationwide this spring, the Non-GMO Project Verified wraps will be available in three delicious and hearty flavors, including 7 Whole Grain Beet, Sweet Potato and Kale & Spinach. The brand is also launching new 7 Whole Grain Reduced Sodium Wraps, and Expo West attendees will be among the first to sprout their wings and experience all varieties of the new wraps.

“Our expansion into the veggie wrap space demonstrates an important progression for Angelic Bakehouse,” said Jenny Marino, founder of Angelic Bakehouse. “We are constantly innovating to bring families fresh, sprouted whole grain essentials that transcend breads and baked goods they’ve had before. We heard the consumer desire for flavorful, sprouted veggie wraps in the marketplace and knew we could fill that need. These are wraps that encourage everyone to sprout their wings and embrace sprouted grains that aren’t just good, but Angelic.”

The new Sprouted 7 Whole Grain Veggie Wraps feature Angelic Bakehouse’s proprietary sprouting process and seven whole grain blend, which includes red wheat berries, quinoa, oat groats, rye berries, barley, amaranth and millet. Like all other Angelic Bakehouse foods, these wraps are made with the highest quality ingredients to achieve the better nutrition, taste and texture the brand is known for. Each Sprouted 7 Whole Grain Veggie Wrap variety is also vegetarian friendly, and dairy-, egg-, tree nut-, peanut- and soy-free. With 5 grams of protein, 4 grams of fiber, 20-21 grams of whole grains and 100-110 calories, these Sprouted 7 Whole Grain Veggie Wraps elevate breakfast, lunch, dinner or snack time. Eat them with melts, egg white scrambles, spicy chicken and so much more. Suggested retail price for Angelic Bakehouse’s Sprouted 7 Whole Grain Veggie Wraps is $3.99 per six pack.

• 7 Whole Grain Beet Wraps – These wraps can’t be ‘beet’. Enriching hearty roll-ups, crowd pleasing appetizers or breakfast shaped like a taco, they march to the ‘beet’ of their own drum.
• 7 Whole Grain Sweet Potato Wraps – So ap’peel’ing. These ‘spud’tacular favorites round out sweet peanut butter and bananas in the morning or savory goat cheese and arugula in the afternoon.
• 7 Whole Grain Kale & Spinach Wraps – A fairy ‘kale’ come true. Dress these nutrition twins to ‘kale’ with sauted chicken and broccoli, turkey, apple and brie, celery and humus and more.

In addition to launching its new Sprouted 7 Whole Grain Veggie Wraps, Angelic Bakehouse is debuting a clean and modern packaging refresh for its entire product portfolio at Natural Products Expo West. The brand’s booth design will mirror this packaging and brand evolution, inviting attendees to participate in a #SproutYourWings photo booth for the chance to win a year supply of Angelic Bakehouse products.

No matter which way you slice it, Angelic Bakehouse offers delicious Non-GMO Project Verified breads and baked goods that allow everyone to eat and live life without compromise. Angelic Bakehouse means better taste, texture and nutrition in pantry staples that fuel families with more than a meal – it’s a movement.

Angelic Bakehouse sprouted grain wraps, crusts, breads, baguette, buns and more are available online and at select grocery stores nationwide. For more information on availability and store locations, please visit www.angelicbakehouse.com.

About Angelic Bakehouse

Angelic Bakehouse meticulously crafts a delicious line of sprouted grain breads and baked goods packed with better nutrition, texture and taste. Featuring a proprietary sprouting process, each Angelic Bakehouse product is made using a blend of seven whole grains, including red wheat berries, quinoa, oat groats, rye berries, barley, amaranth and millet. Elevating sandwiches, pizzas, soups, wraps, dips, sliders and more, all Angelic Bakehouse products are made with pure non-GMO ingredients, including sunflower oil, pure honey and whole grains. Angelic Bakehouse sprouted grain breads are Non-GMO Project Verified, vegetarian friendly, and dairy-, egg-, tree nut-, peanut- and soy-free. For more information and recipe inspiration, please visit Angelic Bakehouse’s website at www.angelicbakehouse.com, or its pages on Facebook, Instagram or Twitter.

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Press Fact Sheet

Overview: Angelic Bakehouse meticulously crafts a delicious line of sprouted whole grain breads and baked goods packed with unbeatable texture and flavor. Each Angelic Bakehouse product is made using a blend of seven sprouted whole grains, including red wheat berries, quinoa, oat groats, rye berries, barley, amaranth and millet. This proprietary sprouting process creates baked goods that are lower in carbs and calories and higher in protein and fiber compared to traditional breads. Perfect for breakfast on-the-go, sandwiches, pizzas, soups, wraps, sliders and more, Angelic Bakehouse products are Non-GMO Project Verified and made exclusively with premium ingredients, including sunflower oil, pure honey and whole grains. Angelic Bakehouse breads are also vegetarian friendly, and dairy-, egg-, tree nut-, peanut- and soy-free.

History:Originally founded as Cybros in 1969, Angelic Bakehouse was established in 2009 when husband and wife team Jenny and James Marino discovered the small sprouted grain bakehouse in Waukesha, Wisc. Struggling to find a bread that packed taste, texture and the nutrition profile they desired, the Marinos were inspired to sprout their wings and share The AngelicWay – sprouted whole grains, a proprietary sprouting process and honest ingrediants.

After officially changing the name to Angelic Bakehouse in 2013 to match the premium ingredients used in their sprouted breads, the Marino family has made it their personal mission to make breads and baked goods that aren’t just good, but Angelic. Committed to making all products Non-GMO Project Verified, Angelic Bakehouse products are baked using only premium ingredients to create delicious, high-quality sprouted bread available to all, achieving mass distribution at local grocery stores like Whole Foods in 2013. Built with an entreprenuial spirit, Angelic Bakehouse remains true to their passion of innovating the industry with uncompromised nutrition, taste and texture. Sourcing most grains from a third-generation Montana farm where the ideal climate of low rainfall, high elevation and cool nights produces the highest quality grains in the world, is The Angelic Way.

Products:No matter which way you slice it, Angelic Bakehouse offers delicious Non-GMO Project Verified breads and baked goods that allow everyone to eat and live life without compromise. Angelic Bakehouse is better taste, texture and nutrition in pantry staples that fuel families with more than a meal, but a movement. Angelic Bakehouse boasts a wide range of products that are Better Than Good, Angelic, including:

• Sprouted Grain Breads – Angelic Bakehouse has seven sprouted whole grain bread varieties that contain 90 calories or less per slice, including:
  • 7 Whole Grain Bread (24 oz. and 16 oz.)
  • 7 Whole Grain Rye Bread
  • 7 Whole Grain Reduced Sodium Bread
  • 7 Whole Grain Wheat Bread
  • 7 Whole Grain Very Low Sodium Bread
  • 7 Whole Grain Honey Wheat with Raisins Bread
• Sprouted Grain Buns & Rolls – Sliders, hamburgers or hot dogs, none are complete without the perfect bun.
  • 7 Whole Grain Hamburger Buns
  • 7 Whole Grain Hot Dog Buns
  • 7 Whole Grain Dinner Rolls
• Sprouted Grain Baguette Crisps – Dip it. Top it. Pair it. Love it. Not your average cracker, these crisps are made from sprouted grain bread, toasted to perfection and topped with just the right amount of sea salt.
  • 7 Whole Grain Baguette Crisps
  • 7 Whole Grain Rye Baguette Crisps
  • 7 Whole Grain Honey Wheat with Raisins Baguette Crisps
• Sprouted Grain Crusts & Wraps: New Angelic Bakehouse Sprouted 7 Whole Grain Veggie Wraps weave veggies and powerful nutrition into a trendy, convenient meal vehicle everyone craves. Enjoy a delicious, healthy wrap or pizza crust made with honest, non-GMO ingredients.
  • NEW! 7 Whole Grain Beet Wraps
  • NEW! 7 Whole Grain Sweet Potato Wraps
  • NEW! 7 Whole Grain Kale & Spinach Wraps
  • NEW! 7 Whole Grain Reduced Sodium Wraps
  • 7 Whole Grain Flatbread Pizza Crusts 2 Count
  • 7 Whole Grain Flatbread Pizza Crusts 5 Count
  • 7 Whole Grain Wraps 6 Count
• Sprouted Grain Baguette – The best whole wheat baguette you will ever eat, but better. Use it to create stuff-your-face-worthy open-face sandwiches, cut and grill into bruschetta, perfectly complement an ornate cheese plate or heat and serve as is.

Where to Buy:Angelic Bakehouse products are available online and at select stores throughout the country. For more information on availability and locations, visit the website at: www.angelicbakehouse.com/locations.

Executives:Jenny Marino – Co-founder and Brand Ambassador; James Marino – Co-founder and Vice President

Website:www.angelicbakehouse.com

Media Contact:
Hilary Hancock
Rachel Kay Public Relations
858-334-3078
hilary@rkpr.net