NPEW 2018

For Immediate Release

Contact: Vicki Jakubovic, VICKIGJ PR, vickigj@gmail.com, 973-519-8926

BEETOLOGY COLD-PRESSED BEVERAGES & VACUUM-PACKED WHOLE BEETS

OFFER UP GREAT TASTE & HEALTH BENEFITS DIRECT FROM NATURE AT

Natural Products EXPO WEST, Anaheim Convention Center, March 9-11, 2018

KAYCO/BEETOLOGY: Booth #7107

Anaheim, CALIFORNIA, MARCH 9-11, 2018 – The hottest new trend in superfoods – beets - is making its way to the Natural Products EXPO WEST in Anaheim this March, with two ways to enjoy their health benefits and sweet taste from Kayco’s Beetology brand (Booth 7107).

Whether it’s Beetology’s cold-pressed beverages in 5 varieties, or Beetology’s Vacuum-Packed Whole Peeled Beets, Kayco offers up beet’s healthy nutrition in two ways - so now you can have your beets and drink them too.

BEETOLOGY BEVERAGES – Beetology cold-pressed juices are Non-GMO, Certified Organic and Fair Trade, Kosher, All-Natural and Non-dairy, with no additives, artificial colors or flavors. Every perfectly-crafted Beetology blend packs a crisp, delicious punch that’s refreshing, nuanced, and not too sweet. Beetology beverages are fresh, refrigerated and ready to grab and go. Varieties include Beet + Lemon + Ginger, Beet + Veggie, Beet + Tropical Fruit, Beet + Berry, and Beet + Cherry. (MSRP: $2.99-$3.49 per 8.45 oz bottle).

According to Charles Herzog, Chief Beetologist and VP of New Business Development at Kayco, “The movement toward simple, easy-to-understand, healthy ingredients is now in the mainstream. Beetology beverages contain no more than five ingredients – nothing but organic, natural, cold-pressed juice – perfectly blended for a crisp and unique flavor in every sip. The pure farm-to-table pedigree means you can taste the difference.”

BEETOLOGY VACUUM PACKED BEETS – Beetology’s organic whole beets are cooked, peeled and ready to eat. They are harvested directly from the field and packaged just as nature grew them – with no preservatives, additives or artificial colors or flavors. They are 100% non-GMO, USDA certified organic, and certified Fair Trade. MSRP: $ 3.99 for 17.6 oz.

“The myriad benefits of beets are well-documented. Dense in nutrients and high in anti-oxidants, they help boost energy, aid in weight loss, support cleansing and detoxing, and have anti-inflammatory properties. They are also known to improve blood flow and help lower blood pressure,” adds Herzog.

Beetology products are produced by KAYCO, the world's largest Kosher and Specialty Foods company with more than 100 brands in distribution. They are based in Bayonne, NJ. (www.kayco.com). Follow Beetology on FB (FACEBOOK.com/Mybeetology) and Instagram @beetology or visit www.beetology.com

Visit Kayco/Beetology at Expo West, Booth #7107 at the Anaheim Convention Center, March 9-11, 2018. For additional show information visit: www.expowest.com

Photos: Beetology serves up the good taste and nutritional benefits of beets in two ways, with refreshing cold-pressed beverages in 5 varieties, and vacuum-packed ready-to-serve peeled and cooked whole beets.

Note to Media: For interviews, product samples, recipes and photos, contact Vicki Garfinkel, 973-519-8926, vickigj@gmail.com

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